Matt Murphy

For small businesses, with a website or without one

What’s working, what isn’t, and what it costs to fix

I check your site, your Google listing and five real searches, then hand you a short list of fixes with a price on each.

Site & search check-up About a week

Book a 20-minute callWhere we start

What gets checked

  • Speed on a phoneHow fast your main pages load, and what slows them down.
  • Search enginesWhether Google and Bing can find and read every page.
  • Google listingYour Business Profile: categories, hours, photos and reviews.
  • Local searchesFive searches your customers make, and who shows up.
  • Page titlesWhat each page says about you in search results.
  • AccessibilityWhether everyone can use the site, including by keyboard and screen reader.
  • TrackingWhether calls, forms and sales are being counted.
  • EmailWhether mail from your domain is set up to reach inboxes.

You get a fix list in priority order, a price on each fix, and a thirty-minute walkthrough.

What you get

  • A written report you can act on
  • Speed and accessibility scores for your main pages
  • Where you show up for five real searches
  • Three competitors, side by side
  • A fix list in priority order, with a price on each fix
  • A thirty-minute walkthrough

The list is yours. Do the fixes yourself, hand them to whoever built your site, or have me do them.

How it works

  1. Tell me

    Your site, your town, the searches you care about.

  2. I check

    Speed, search, map listing, competitors, tracking.

  3. Walkthrough

    Thirty minutes, biggest wins first.

  4. You decide

    Fix it yourself, pass it on, or ask me.

Proof

  • Publishing experiment

    GroomJobs

    I started it as a job board for the pet-grooming trade. Today it’s free career and hiring guides, plus calculators that run in your browser, for groomers and salon owners.

    Read the story

  • Operating business

    Corridor Cards

    My trading-card business in Coralville, Iowa. I run card vending machines, an eBay store and a web shop, selling sealed product and singles to sports and Pokémon collectors.

    Read the story

Where we start

Site & search check-up

Timeline About a week

Included

  • Phone and desktop review of your main pages
  • Your Google Business Profile and how you appear on the map
  • The five searches your customers make and who shows up
  • A prioritized fix list, priced
  • A thirty-minute walkthrough

Not included

  • Fixing anything (each fix is priced on the list)
  • Paid advertising

If you book a build or set-up within sixty days, the check-up fee counts toward it.

Book a 20-minute callOr send a note and I’ll reply with a time.

Where

Remotely for anyone in Iowa. The walkthrough is a call, or in person around Iowa City and Cedar Rapids.

Questions people ask

Do I need a website already?

No. Without one, I check your Google listing and searches and tell you what a first site needs.

What do you need from me?

Your web address, your town and the searches you care about. That’s it.

Can you promise I’ll rank first?

No, and nobody honest can. Google says no one can pay for a better local ranking.

What if I only want the list?

That’s fine. The list is yours, with no obligation to hire me for the fixes.

Is this an SEO audit?

Partly. It also covers speed, your map listing, tracking and email, because they decide whether a search becomes a customer.

Other ways to work together