Matt Murphy

For businesses that serve a town, not the whole internet

Local SEO and Google Business Profile set-up

Your Google Business Profile, listings and site set up properly, so you show up on the map when your town searches.

Local SEO set-up Two to three weeks

Not sure where to start? SEO audit

Book a 20-minute callWhere we start

A set-up Business Profile: what you do, the towns you serve, and one tap to call, visit the site or get directions.

What you get

  • Google Business Profile, set up or cleaned up
  • Ten to fifteen directory listings, matched
  • Local SEO on your site’s pages
  • Search Console, Bing and analytics set up
  • A review link and QR card
  • Monthly care, if you want it

No bought, written or filtered reviews. Real customers only.

How it works

  1. Audit

    Where you show up today, and who beats you.

  2. Set up

    Profile, listings and site put right.

  3. Reviews

    A link and QR card to ask happy customers.

  4. Care

    Posts, review replies and a monthly report.

Proof

  • Publishing experiment

    GroomJobs

    I started it as a job board for the pet-grooming trade. Today it’s free career and hiring guides, plus calculators that run in your browser, for groomers and salon owners.

    Read the story

  • Operating business

    Corridor Cards

    My trading-card business in Coralville, Iowa. I run card vending machines, an eBay store and a web shop, selling sealed product and singles to sports and Pokémon collectors.

    Read the story

Where we start

Local SEO set-up

Timeline Two to three weeks

Included

  • Google Business Profile created or cleaned up
  • Ten to fifteen directory listings made consistent
  • On-page local SEO and structured data on your site
  • Google Search Console, Bing and analytics set up
  • A review-request link and a printable QR card

Not included

  • Paid advertising
  • Bought, written or filtered reviews
  • Promises about rankings

Monthly care adds two Profile posts, review replies drafted for you to approve, one page improved and a one-page report.

Not sure where to start? SEO audit

Book a 20-minute callOr send a note and I’ll reply with a time.

Where

In person across the Cedar Rapids–Iowa City corridor; remotely anywhere in Iowa.

Questions people ask

Why am I not showing up on Google Maps?

Usually the Business Profile: unverified, the wrong category, a service-area set-up done wrong, or too few recent reviews.

Can I have a Business Profile if I work from home?

Yes, as a service-area business if you meet customers where they are. Your address stays hidden.

How long does local SEO take to work?

Profile fixes show within days. Rankings move over months, so I report calls, directions and messages.

Will you write reviews for me?

No. I make it easy for real customers to leave one. Writing or buying reviews breaks Google’s rules.

Who owns the profile?

You do. I’m added as a manager, and you can remove me any time.

Other ways to work together